Social Media Marketing
SMM Management and Administration by Cristian Martinez
Social media marketing aims to build brand awareness, increase website traffic, generate leads, and foster customer engagement and loyalty.
Social media marketing can be a powerful tool for businesses of all sizes, allowing them to connect directly with their audience, receive feedback, and adapt their strategies based on real-time insights. However, it requires careful planning, consistent execution, and the ability to adapt to the ever-changing landscape of social media platforms and user behaviors.
Instagram & Facebook Ads setup (Meta)
Includes:
2 Custom Digital Flyer Designs to Promote Your Business (To post on Facebook & Instagram)
1 Digital Facebook Banner Design to Promote Business Details
An advertising objectives meeting to get to know your business and what you want to achieve
Ad campaign setup, including setting your budget and advertising goals
Demographic targeting so only your potential customers see your ads
Ad creation including ad copy, as well as variations of the ad to test which one performs the best
Facebook Ads integration with your website including the addition of necessary code to your site to track the effectiveness of the ad
Testing to make sure everything is working
Launch of your ad
$250
setup fee
Instagram & Facebook Ads
monthly management
Includes:
1 Custom Digital Flyer Designs to Promote Your Business
Ad performance analysis to make sure the ad is getting clicks
Refreshing your ad each month with new images you supply and new ad copy
Refining your target audience to make only people interested in what you’re selling are clicking on your ad
Monthly report with ad views, ad clicks, and budget spend
$120
per month
Instagram & Facebook Ads
management package
Get your business seen where everyone is online
Need more ads?
When you are ready to add more ads, you can upgrade your
management plan to suit. We’ll create versions of
each ad to test which ones perform the best.
• 1 ad $120 per month
• 2 ads $200 per month
• 3 ads $250 per month
Campaign Management
Campaign performance improvement recommendations via email or 30 min conference call
Consulting on current ad performance:
Targeting adjustments
Landing page adjustments, conversion tracking
Ad copy or image revisions
Offer or CTA recommendations
Budget adjustments
Provide campaign and ad revisions
Campaign Monitoring
Conduct mid-month and end-of-month monitoring
Provide bi-monthly reporting with the featured performance measurements:
Campaign budget status – spend vs. budget
Ad performance status
E.g. Cost per Click (CPC) or Cost Per Landing Page View
Top performing ads
Top performing audience
Conversion results (if necessary measurement components are given)
E.g. # of calls, form fills, downloads, email inquiries, etc.
Lead results (if necessary measurement components are given)
E.g. Total leads, Cost per lead (CPL), Return on Investment (ROI)